Growing your business is a top priority for every business, and it all starts with great experiences. And since 86% of consumers are more likely to shop and spend more with brands that deliver personalized recommendations and promotions, it’s important to generate this affinity early on and then support it throughout the entire customer lifecycle.

Now more than ever, marketers need to create and automate these exceptional customer experiences to drive persistent business growth and long-term value well beyond the point of sale.

This webinar will cover:

• How today’s modern marketing has evolved beyond the traditional lead management funnel
• 4 key strategies to lifecycle marketing that retain and evangelize customers
• Real-world use cases that successfully leverage this marketing approach